The Logo
“375 SQFT” would be considered very small when looking for housing near the metros of Vancouver nowadays. With small spaces, comes some pros, and some cons. Our magazine aims to provide inspiration and solution to those cons. Creating a logo, we wanted to imply multiple meanings into it: visual representation of “SQFT” and space efficiency.
Sqft, being used as measurement of homes, was illustrated with an isometric cube. The perspective and the evenness of a cube provides an organized feeling. But an isometric cube, just by changing our perspective slightly, can change how we see the cube.